Within the first seven seconds of meeting you, a seller will have a solid impression of who you are. While your listing appointments will hopefully last longer than seven seconds, ...
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If you’re looking for a new way to grow your business, go to the contacts app on your phone. Now, scroll to the bottom and you’ll find the total number of contacts that you’ve save...
The main attraction of a real estate open house is the property, followed by you, the agent. Food and drink for guests should just be icing on the cake—pun fully intended. But that...
When you think of the reasons that your clients choose to buy a home, what comes to mind? Maybe they buy because they want more living space, want to build equity or for family rea...
The most important part of a real estate open house isn’t necessarily the staging of the home or how good a host you are or how well your refreshments are liked. Those are importan...
As an agent, you have probably heard over and over that social media marketing is an easy and effective strategy to win over clients. At the same time, trying to keep up with multi...
A visitor comes through the doors of your open house, and the clock starts ticking …
Farming is not just growing crops in a field. In real estate, farming means growing your business by marketing yourself to a specific area, or farm. A farm can be any geographic or...
Summer is hot, and not just in terms of weather. Many agents know that summertime is also a hot season in real estate. Kids are out of school, families spend more time together, th...
Inman’s research on real estate marketing is clear: Video is great for business. Consider these numbers:
An open house is a little like an audition—you show off a home with the hope that visitors will see something they like and want to learn more about the property. And, as in any au...
Even though home buyers and casual prospects search the internet for information on properties for sale, 52 percent of respondents to a National Association of Realtors (NAR) surve...
