As an agent, you have probably heard over and over that social media marketing is an easy and effective strategy to win over clients. At the same time, trying to keep up with multi...
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A visitor comes through the doors of your open house, and the clock starts ticking …
Farming is not just growing crops in a field. In real estate, farming means growing your business by marketing yourself to a specific area, or farm. A farm can be any geographic or...
Summer is hot, and not just in terms of weather. Many agents know that summertime is also a hot season in real estate. Kids are out of school, families spend more time together, th...
Inman’s research on real estate marketing is clear: Video is great for business. Consider these numbers:
An open house is a little like an audition—you show off a home with the hope that visitors will see something they like and want to learn more about the property. And, as in any au...
Even though home buyers and casual prospects search the internet for information on properties for sale, 52 percent of respondents to a National Association of Realtors (NAR) surve...
Top listing agents all have one thing in common and one best kept secret — amazing Open Houses. So what is the recipe for a perfect real estate open house? One that results in som...
March 2019 Market Report
So many leads, so few conversions—a challenge even successful real estate agents contend with. The numbers vary from source to source, but real estate agents convert, on average, a...
Growth hacking is a trendy term describing simple tricks people can use to expand their success. Naturally, this is an appealing concept for real estate agents looking to take thei...
Real estate tactics evolve over time. For example, decades ago, attaching a clear box with info sheets to a “For Sale” sign was revolutionary. Today, it’s standard.
